A workshop for start-up and small businesses. Social media will be a strong factor, but the workshop will also cover building and marketing a small business in today’s environment. The workshop is for those contemplating starting a new business and those who have already started one but are still in the early stages.
Outline of what will be covered:
Building a solid foundation
Do’s and Don’ts of being a successful entrepreneur
Identifying and knowing your audience
Emerging vs. traditional marketing mediums
Leveraging organic marketing channels
Measuring marketing success
Marketing tools and resources
The workshop leader will be Dave Hafenbrack, the founder and owner of Upward Brand Interactions. The workshop will take place on Tuesday, May 23, 2017 at 5:30 PM in the Commission Chambers (2nd Floor of the Municipal Government Complex) at 201 W. Water Street.